Reclaiming Control: Strategies for Reducing OTA Reliance

Take back control with our winning strategies

To mitigate the challenges posed by OTAs, hoteliers are encouraged to invest in their direct booking channels. Enhancing your website's user experience, offering exclusive deals, and leveraging social media marketing can attract guests directly.

Implementing tools like price comparison widgets, targeted notifications, and exit pop-ups can effectively convert website visitors into direct bookings. For instance, Countrywide Hotels utilised such strategies to save £16,174 in potential OTA commissions.

Countrywide Hotels utilised such strategies to save £16,174 in potential OTA commissions.

How Mintly Digital Can Help:

Mintly Digital specialises in creating customised digital marketing strategies to boost direct bookings. From website optimisation to targeted advertising campaigns, they provide the tools and expertise needed to reclaim control over your hotel's booking channels mintlydigital.com.​