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Cafés &
Restaurants
Independent cafés and restaurants rely heavily on repeat custom, local visibility, and reputation. When websites, menus, or reviews aren’t up to date, opportunities are easily missed — especially during quieter periods.
Mintly Digital helps hospitality businesses improve their digital foundations, promote direct business, and build stronger relationships with their customers.
HELPING BUSINESSES GROW SINCE 2018
Common challenges we see
Every business is different, but the challenges are often similar.
Underperforming websites, unused customer data, inconsistent reviews, and unclear customer journeys.
Websites that don't have clear menu PDFs or online ordering links
Opening times and menus that are out of date on Google
Relying entirely on Deliveroo/Uber Eats and losing 30% to commission
Quiet Tuesday-Thursday slots that never fill despite having weekend demand
Reviews scattered across platforms with no systematic way to generate new ones
HELPING BUSINESSES GROW SINCE 2018
How We Help Cafés & Restaurants
Website & Menu Clarity
Fast, mobile-friendly websites that clearly show menus, opening times, and ordering options.
Direct Ordering &
Promotions
Where feasible, we help promote direct ordering and build simple campaigns to drive traffic during quieter periods.
Email Marketing & Customer Engagement
Using existing customer data to promote offers, events, and updates — without overwhelming customers.
Review
Management
Simple systems to increase review volume, respond effectively, and protect your reputation.
"Mintly Digital has been a really solid partner for us. From the start, they took the time to properly understand how the business runs and where able to give us some great solutions."
AVTAR SAHOTA, MANAGING DIRECTOR
THE ANGEL HOTEL
A Practical Example
An independent Italian restaurant in Hampshire had a packed house every Friday and Saturday but was virtually empty Monday through Wednesday. They'd tried social media posts and last-minute discounts, but nothing stuck.
We built a targeted email campaign for their existing customer database promoting a "Midweek Date Night" offer — two courses plus a bottle of wine for £45, available Monday-Wednesday only.
The email linked to a dedicated booking page showing available time slots. Post-meal, diners received an automated SMS review request while the experience was still fresh.
Results:
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23% email open rate with 6.8% click-through to booking page
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34 additional midweek covers per week
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£1,530 average additional weekly revenue
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27 new Google reviews in 8 weeks
Why This Works for Hospitality
Most restaurants focus all their marketing on attracting new customers when their biggest opportunity is sitting in their existing customer list. People who've already enjoyed your food are far more likely to return if you give them a reason and make it easy to book.
And once they're back, automated review requests capture feedback while it's fresh — building your online reputation without staff having to remember to ask every table.
